视频课程目录:
Chapter 1: 管理基础
Chapter 2: 商业世界与管理导论
Chapter 3: 文化、团队与规划
Chapter 4: 控制、伦理与组织战略
Chapter 5: 全球化与国际商务
Chapter 6: 领导力
Chapter 7: 组织信任与市场营销
Chapter 8: 品牌、消费者分析与激励
├─{01}--chapter1
│ [1.1]--chapter1(1).mp4
│ [1.2]--chapter2.mp4
│ [1.3]--chapter3.mp4
│ [1.4]--chapter.mp4
│ [1.5]--chapter5.mp4
│
├─{02}--chapter2
│ [2.1]--1.TheBusinessWorldandTheBusiness.mp4
│ [2.2]--3.INTRODUCTIONTOMANAGEMENT_batch.mp4
│ [2.3]--5.Hofstede’sCulturalDimensions.mp4
│
├─{03}--chapter3
│ (3.3)--Ch5BA.ppt
│ [3.1]--6.CultureanditsDiversity.mp4
│ [3.2]--7.TeamsandGroups_batch.mp4
│ [3.3]--8.FoundationofPlanning.mp4
│ [3.4]--9.StressinWorkingPlace.mp4
│ [3.5]--10.HumanResourceManagement.mp4
│
├─{04}--chapter4
│ [4.1]--11.foundationofcontrol.mp4
│ [4.2]--12.TheImportanceofBusinessEthics.mp4
│ [4.3]--13.organization,Teamwork&Communi.mp4
│ [4.4]--14.organizationStructureIssues.mp4
│ [4.5]--15.TheNatureofStrategicManagemen.mp4
│
├─{05}--chapter5
│ [5.1]--16.GlobalizationandInternational.mp4
│ [5.2]--17.TypesofInternationalOrganizat.mp4
│ [5.3]--18.DifferenceinCulture.mp4
│ [5.4]--19.MarketingMix.mp4
│ [5.5]--20.AdvantageofMobileCommerceinBu.mp4
│
├─{06}--chapter6
│ [6.1]--21.LeadershipinToday’sOrganizati.mp4
│ [6.2]--22.AdaptiveCulture.mp4
│ [6.3]--23.CulturalChanges.mp4
│ [6.4]--24.StrategicLeadershi.mp4
│ [6.5]--25.LeadershipActivities.mp4
│
├─{07}--chapter7
│ [7.1]--26.BuildingTrustinOrganization.mp4
│ [7.2]--27.CoremarketingConcept.mp4
│ [7.3]--28.MarketingChannels.mp4
│ [7.4]--29.MarketingEnvironment.mp4
│ [7.5]--30.DevelopingmarketingStrategies.mp4
│
└─{08}--chapter8
[8.1]--31.Brand.mp4
[8.2]--32.AssessingTheMarketingEnvironm.mp4
[8.3]--34.AnalyzingcousumerMarkets.mp4
[8.4]--35.Motivation.mp4
[8.5]--36.MotivationTheoriesII.mp4
[8.6]--37.MarketSegmentation,Targeting,.mp4